Socio-environmental Communication

To maximize the socio-environmental actions developed in partnership of enterprises, the IBFLORESTAS offers a Social and Environmental Communication work. The team of Social and Environmental Communication  is responsible for the dissemination of partnerships and environmental initiatives implemented and funded by partners.

The used tools for Environmental Communication are:

• Study and knowledge of the target public for the partner company.
• Creation of site highlighting environmental initiatives of the partner company.
• Prospecting targeted emails.
• Sending e-mail marketing highlighting the partnership formed.
• Transmission of News Weekly.
• Web 2.0 Tools.
• Customization of website.
• Social Networking (Twitter, Orkut and Youtube).
• Google Analytics
• Preparation of materials and press releases on the partnership through advisement  for  enterprises.
• Development of custom report.
• Creation of custom green products (gifts, CO2-neutral products, seeds for distribution trees for distribution.
• Creation of CD and DVD of the actions promoted by the partner company.
• Creation of environmental prime.
• Creation of green products.
• Mobilization campaigns

The objective of IBFLORESTAS is to make visible the social and environmental responsibility of companies that really have an interest in collaborating with the environment, thus  to make a change in society by the proposed actions.